Are you going to launch your app? Have you conducted proper market research? No? then why are you shooting an arrow in the dark? Launching an app without prior market research involves so much risk. Not any sensible company would do it. Market research is considered the key to validate your app's success. It helps app owners a lot in planning their post-development strategy as well. Well-planned and well-executed app marketing is only possible through solid market research for your app. 

People still don't have much idea about how they can use market research to develop new apps. So keep on reading below to understand the importance of market research to launch new mobile apps.