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In-app ads provide users with a dynamic and flexible user experience through animated images, graphics, and other interactive elements. Almost 90% of mobile app developers use mobile in-app ads to monetize applications. It is the most popular form of app monetization that is being used with a combination of other strategies. In-app ads not only benefit app owners financially but also increases the app’s engagement rate.Â
There are a lot of types of in-app ads and they can be in the form of banner ads, interstitial ads, native, video, and reward ads, etc. And we are discussing a few of the most basic ones below:
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