Do Users Make In-App Purchases?

Reading Time: 1 minute | Date: August 21, 2021 | Posted by: Admin | Category: Tech
Do Users Make In-App Purchases?


In-app purchases are referred to the app monetization model in which a user is directed to make certain purchases to enhance user experience or unlock several rewards. In-app purchases have become popular in most gaming apps in recent times. Gaming apps are now making money by selling users virtual currency, or even physical goods while they enjoy using the app.

But the question arises here, how many users make in-app purchases? Are they really interested in making in-app purchases? What entices them to make purchases within an app?

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